✍️ 10 Chat-GPT Prompts Every Marketing Manager Should Be Using

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I'm totally hooked on Chat-GPT!

Whether my obsession is driven by a burning ambition to conquer the world or sheer genius-level procrastination skills—I'm not sure.

But hey, Chat-GPT is my daily go-to. It helps me write quick emails and even detailed market research. And guess what? It's boosted my productivity and given me more time to spend with my daughters!

Anyone can benefit from using Chat-GPT, but the secret sauce is knowing how to write killer prompts or, as it’s known, "prompt engineering."

A Very High-Level Overview of Prompt Engineering

Prompt engineering is the process of designing and crafting effective prompts to interact with language models like ChatGPT. It involves formulating queries or instructions that elicit the desired responses from the model.

A good prompt engineer uses their creativity, clarity, domain knowledge, and experimentation to write great prompts.

Ultimately, your output on Chat-GPT is only as good as your input.

Here’s an example of an “ok” prompt and a “pro-level” prompt about

✍️ Ok prompt: Write a headline for the new 2023 Ford Bronco.

✍️ Pro-level prompt: Write a banner ad headline for the new 2023 Ford Bronco, and highlight the brand promise that the Ford Bronco is Built Wild.

The difference is specificity.

And the more detailed you are with your prompts, the better your Chat-GPT output.

Ok, now that we’re all expert prompt engineers, let’s consider how we can use Chat-GPT to be more productive marketers.

10 Chat-GPT Prompts Every Marketing Manager Should Be Using

There are endless use cases for Chat-GPT and marketing, but here are 10 examples to get you thinking about how you can leverage this technology to increase your productivity, and get more time back.

When you see brackets below [ … ] that is where you should input details related to your brand or product. You can literally cut and paste these prompts into Chat-GPT.

  1. Generate a list of [x number of] potential target audiences for our upcoming product launch [product details] based on market research and competitor analysis.

  2. Brainstorm creative and attention-grabbing headlines for our new advertising campaign.

  3. Compose a persuasive email to send to our existing customers [customer detail], highlighting the benefits of our latest product upgrade. [product details]

  4. Provide a detailed analysis of our website traffic data to identify key areas for improvement and optimization. [website traffic data]

  5. Generate a social media content calendar for the next quarter, including engaging posts and captivating visuals. [# of posts and which social platforms]

  6. Develop a customer feedback survey to gather insights on customer satisfaction and identify areas for improvement. [# of questions in the survey]

  7. Compose a compelling product description for our e-commerce website [name], highlighting its unique [features and benefits].

  8. Research and recommend effective influencer marketing strategies to reach our [target audience] and increase brand [awareness].

  9. Analyze [competitor] pricing strategies and recommend a competitive pricing model for our [products].

  10. Create a comprehensive marketing campaign timeline, including key [milestones, deliverables, and resource allocation].

In Summary

Chat-GPT is amazing and you should use it everyday.

The more detailed your prompts are, the better your Chat-GPT output will be.

Lastly, I hope these 10 marketing prompts get your creative juices flowing about how you can leverage Chat-GPT to save you time and increase your productivity.

That’s all for today, friends.

See you next week.

Jonathan

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